STRATEGIC AUTOMOTIVE ADVISORY

We power the marketing operation engine.

Helping brands engage in dealer-level media strategy through a cooperative marketing methodology.

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Trusted by leaders at: VOLVO | STELLANTIS | JAGUAR LAND ROVER | FORD
Leonardo Ribeiro Pinto

"Bridging the gap between enterprise technology and automotive profitability."

With over 17 years of experience in enterprise software development and digital innovation, I specialize in transforming how global automotive manufacturers and industrial distributors manage cooperative marketing and dealer incentives.

Having developed proprietary platforms for industry leaders across 16 countries, my mission in the US market is to deploy AI-powered solutions that recover unused marketing allocations, protect financial integrity, and strengthen the competitiveness of American dealerships.

Leonardo Ribeiro Pinto

Auto-Tech CEO & Independent Advisor

METHODOLOGY

Core Expertise & Solutions

Co-op Fund Optimization

Addressing the $14 billion in unused co-op advertising funds annually in the US by automating claims, simplifying approvals, and providing real-time budget visibility for dealer networks. Demonstrated ability to increase managed funds by up to 364%.

AI Fraud Detection

Proprietary AI engine using advanced metadata analysis and machine learning to detect fraudulent incentive claims with a validated zero-percent false positive rate across 120,000+ monthly transactions.

Enterprise Architecture

Privacy-by-design platforms built to integrate seamlessly with US Dealer Management Systems (DMS), ensuring FTC Safeguards Rule compliance and robust cybersecurity (Harvard CS50 trained).

PUBLICATIONS

Industry Insights

New Insight

Found Money, Real Risk: The Missing Half of the Co-Op Conversation

Co-op advertising dollars are often called "found money" — but after managing $80M+ in cooperative funds across 16 countries, I've learned that unprotected found money is just as easily lost. Here's the half of the co-op conversation the industry isn't having.

Featured Publication

Read the latest insight on co-op fraud, compliance, and fund protection.

Market Analysis

The $14 Billion Blind Spot

Why US Dealers Are Leaving Co-op Funds on the Table.

AI & Automation

AI Chatbots in Sales

Gaining Ground, But Challenges Remain in Dealerships.

Cybersecurity

Zero False Positives

How AI is Redefining Fraud Prevention in Automotive Incentives.

Cooperative Marketing

The Resilience Paradox

Co-op Spend Grew 12% in 2023 — Why Legacy Systems Still Can't Keep Up.

Cooperative Marketing

The Fifth Pillar of Co-Op Advertising

The co-op playbook has four proven rules. After $80M+ in managed funds, experience points to a critical fifth: intelligent risk control.

Co-Op Governance

When Co-Op Funds Meet Operational Complexity

What Microsoft's FY25 program reveals about fund utilization, compliance, documentation, and the need for specialized governance.

Ready to Optimize Your Dealer Network?

Whether you are an OEM looking to deploy enterprise-grade co-op platforms or a dealer group seeking to maximize marketing ROI, let's connect.

Contact Leonardo